Mumbrella360 2015 returns to Sydney on June 2, 3 and 4.
So this hasn’t happened before. There are still more than six months to go until Mumbrella360, and I’m already working on it.
It’s thanks to the industry’s support that Mumbrella360 was named conference of the year at the Australian Event Awards in 2012. In 2013 and 2014 we were shortlisted again.
So we’re starting to push on with next year’s event. Mumbrella360 takes place in the first week of June and we’re back at the Hilton Hotel in Sydney. We’re running the Mumbrella360 networking afternoon again on Tuesday June 2, and the Mumbrella360 conference on Wednesday and Thursday June 3 and 4. Please do throw those dates into your diary.
This year, we’re inviting our Mumbrella360 supporters to take a leap of faith and book a place at the conference before the draft program has even been finalised.
In return for your trust in our ability to put together a program, you get a 52% discount on the full price of your ticket.
So instead of paying the full on-site price of $2299 plus GST, the first 100 people to buy a ticket will be able to get it for just $1,099.
As well as saving $1200 on the full price, it’s also $500 less than our traditional earlybird discount, which will still be available in the new year.
So what can I tell you so far to persuade you to book now? I do have a few clues.
First, one of our highest rating sessions was the brilliant gameshow about the future of the media, Nextival Live. Once again hosted by PHD’s charismatic strategy director Chris Stephenson, Nextival Live will return.
My favourite comment about Chris in last year’s feedback survey was this:
“The person who ran the Future of the Media (sorry I forget who he was) was really terrific. That was the session I got the most out of and found the most interesting”
Also returning is The Crocodile Pit – our hunt for the next big media startup and its pitch to the investment brains who can make it happen. The hunt for next year’s entrepreneurs will begin soon.
Also confirmed as returning to our lineup is MNet’s Travis Johnson. He’s the man who arguably knows more about mobile marketing in Australia than anyone else. His session on the future and what to do about it drew rave reviews at last year’s event. One punter told us:
“Travis Johnson was excellent. Fantastic content that really got you thinking about the possibilities.”
Another person I’m delighted has agreed to return to the Mumbrella360 stage is the nicest man in advertising, Steve Coll, executive creative director at Droga5. He moderated a brilliantly entertaining panel last year in which he and his peers shared insights into the campaigns they had created. I’m glad to say he’ll do the same for us again. If you weren’t in the room, this is what the feedback said last time about the Steve’s session:
“Steve Coll and the Behind the Scenes panel. Great to have leading creatives from leading agencies all in the one room, sharing openly their ideas without being ‘showy’ about it.”
For those who need an understanding of the direction that the economy is taking and trends behind adspend, we’ll once again hear the very latest data from Standard Media Index in a session dedicated to decoding consumer confidence and its impact on the marketing world.
One new session I’m already excited about is being run for us by new business guru Julia Vargiu. Have you ever wondered what marketers are really thinking but can’t actually say? We’ll be taking a panel, hiding their identities, distorting their voices and putting them behind a screen. Then we’ll all find out what they really think.
Somewhat more traditionally, we’ll also run our Meet The Marketers panel again.
In truth though, I can’t yet tell you most of the lineup, which is why we’re offering this amazing discount. Because I don’t know it yet. As you know, the best content comes from the industry itself. That callout process will begin soon.
But what is certain is that we’ll cover all those areas where there’s hunger for knowledge – marketing technology, programmatic buying, digital PR, analytics, video and more.
We’ll strive to debate the issues that need to be talked about, and to find the cleverest people to share their marketing know-how.
I already have an idea or two for our keynote speakers. If even one of these ideas come off, then I’m pretty sure you’ll be glad you snapped up this ticket while the discount was there. I can’t say much more than that at this stage though.
Also important when buying a ticket for Mumbrella360 is being able to make a business case to your boss.
One thing to make it easier is that with the price of your ticket, we’re throwing in access to Mumbrella360’s appointment-based business networking afternoon.
Last year, in an intense three hours, hundreds of meetings happened and a lot of business got done. The price for the networking afternoon on its own is $699, so you can see that today’s price is a bit of a bargain.
This is what attendees told us about their networking experience.
“Excellent idea and use of time. Some excellent business possibilities generated from senior decision makers. It all ran supremely well. I was not expecting as many accepted meetings.”
Clearly there’s still a bit of a risk involved in booking so early.
What if you can’t make it? Or what if you don’t like the look of the program once it’s published? So long as you tell us that before April 1, we’ll happily give you a full refund with no questions asked.
The bigger risk, I’d argue, is not acting. Last year, our total attendance was 1507. There are only 100 tickets available at the pre-program price.
I hope you snap one up while you can. Click here.
Curator – Mumbrella360